Web Advice • October 5, 2017

7 Years Later…

My 7 Year Blog Anniversary | KiaSalter.com

Today is my blog anniversary and I can’t believe, 7 years later, I’m still blogging. I can’t begin to tell you how many times I’ve thought about quitting. I also had a blogger burnout which wasn’t fun. And we won’t even talk about me feeling disconnected from my blog during a time when my analytics were at a all time high. My blogging journey has been an interesting one to say the least. So if you’re interested in knowing the raw, uncensored story… then let’s start from the beginning.

On October 5, 2010 I got the bright idea to start a blog. I have no idea where the idea came from but I thought to myself, why the hell not. I was already tired of my web business and felt it was time to do something different. So like most bloggers, I started my blog as a creative space to share the things I loved. I thought to myself, “No one is gonna read this shit.” But for whatever reason, I did it anyway. And I discovered, I loved it. I had about 10 followers and I got the chance to talk about any and everything I could think of. Everything was great. Until I learned about blog analytics.


My 7 Year Blog Anniversary | KiaSalter.com

My 7 Year Blog Anniversary | KiaSalter.com


Someone had the bright idea to create a tool that tracked how many people visited your blog. And once I began to use it, I became obsessed. Have you ever purchased a new toy and immediately became obsessed with it? Well for a blogger, that’s blog analytics. You hear about it, learn to utilize it, see a bit of growth, and become obsessed. And because of that obsession, I began to lose my way. For 3 years straight, I compared my blog to every successful blog out there. I also began to sign up for free blog webinars and ended up getting the worse advice ever. I did any and everything to maintain my numbers until the worst possible thing happened. In mid 2013, I suffered from a blogger burnout.

I remember waking up one day and thinking, I don’t want to blog today. I’m stressed out and need a day off. That day turned into a week. Then another week. And before I knew it, 10 months went by and I still didn’t want anything to do with my blog. This was not what I had in mind when I first opened my blog. So instead of ignoring the issue, I decided to figure out why I felt so disconnected from my creative space. And suddenly the reason became clear. It wasn’t that I didn’t love my blog. The blog just didn’t reflect who I was anymore.


My 7 Year Blog Anniversary | KiaSalter.com


I was becoming more of an adult. And some of the things I used to write about no longer interested me. Has that ever happened to you? Have you ever woken up, looked in the mirror, and saw a difference? Well, I had that moment. And I began to realize I was at a turning point in my life. I could either transform my blog to reflect my new authentic self. Or I could stop blogging altogether. Since my mother didn’t raise a quitter, I decided to put my big girl panties on and change my blog. And I planned to do it my way.

Forget the bad advice, the obsessive analytics, and anyone else who told you what a blogger was supposed to look like. I was going to pave my own way and do so by being raw, uncut, and uncensored. And there was only one way to do it. I had to rebrand.

There’s more drama and beauty to my blog journey. So make sure to come back on Monday for the conclusion of my blogging journey 7 years later.



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  • Hi Kia,
    I love reading about your creative journey through blogging! Yours is one of the most beautiful blogs I have admired through the years! I agree (and have experienced) a bit of blogger burnout, reducing the number of posts, but what you are doing, rebranding, transforming and sharing along the way is what blogging is all about! Here’s to 7 more years of great blog posts from you! xoxo

  • Jamala Kim Wallace

    Happy blog anniversary! I’m so glad i found your blog appreciate your candid talk.. this is exactly what i need to hear. Sometimes i feel compelled to keep up but then i realize i have to stay true to myself. In more ways than you think… you inspire me.. im happy you came back to us and i look forward to reading more and our continued connection via blog land